Good stories are sabotaged by bad presentation all the time. For every manuscript acquired, there are a hundred that never make it out of the slush pile. Nine times out of ten, it’s because the manuscript wasn’t well edited, well presented, or well positioned. It was the hardest part of my acquisitions job: passing on stories I knew had potential because they weren’t developed enough.
If you want to be a serious competitor in the publishing industry, you need to take that extra step and make an investment in yourself. Publishers want to publish you. They’re waiting to snap your book up and make you famous. That’s their job; they succeed when you do. With a well-edited and well-positioned pitch package, you are stepping into the spotlight and saying: “Here I am. Let’s do this.”